Cracking the Code: What Gen Z Students Really Want in a Credit Card (and How to Reach Them)
Forget everything you thought you knew about marketing credit cards. Gen Z, a generation known for their digital…
The Price of a Degree: Gen Z’s Debt Burden
Debt-Savvy Gen Z: A Lucrative Market for Your Business College. It’s a stepping stone to a brighter future,…
Gen Z Students Will Make Their Vote Count at the 2024 Elections
In August 2024, ScholarshipOwl delved into learning more about how the youth vote may impact the results of the 2024…
Forget Focus Groups: How We Hack Scholarships to Get REAL Student Insights
Understanding your audience is the key to understanding their needs. When it comes to students, remember, they are…
Empowering Gen Z: Unveiling Insights on College Funding for Fall 2024
Understanding Gen Z is crucial for market leadership in today’s dynamic landscape. Today, as we navigate through economic…
Revolutionizing B2B User Acquisition: Connecting with Gen Z Using Scholarships
In the ever-evolving landscape of user acquisition, traditional methods are proving less effective in reaching Gen Z students.…
Transform Your B2B User Acquisition Game With This Gen Z Engagement Strategy
In the dynamic landscape of user acquisition, traditional methods are losing their personalized touch, particularly when targeting Gen…
Unlocking Gen Z: Leveraging AI for Targeted Marketing
In today’s ever-evolving business landscape, staying ahead of the curve in marketing is paramount. Gen Z, the trailblazers…
Unlocking Gen Z Engagement: Seizing Back-to-School Opportunities with ScholarshipOwl for Business
In the world of digital marketing, the quest to acquire new users while optimizing costs remains a huge…
Sweet Tooth Showdown: Gen Z’s Favorite Candies Revealed!
In a world filled with delectable treats, candies hold a special place in the hearts of Gen Z…