SSurvey Read This 3 minute read Why Sponsored Scholarships Are the Key to Winning Over Gen Z EmployeesbyMelanieDecember 19, 202422 views If you’re a C-level executive leading a company that’s serious about attracting top Gen Z talent, here’s a… Read This
MMarketing Read This 3 minute read Cracking the Code: What Gen Z Students Really Want in a Credit Card (and How to Reach Them)byMelanieOctober 30, 2024292 views Forget everything you thought you knew about marketing credit cards. Gen Z, a generation known for their digital… Read This
CCMO Corner Read This 2 minute read The Price of a Degree: Gen Z’s Debt BurdenbyMelanieOctober 23, 2024316 views Debt-Savvy Gen Z: A Lucrative Market for Your Business College. It’s a stepping stone to a brighter future,… Read This
CCMO Corner Read This 4 minute read Gen Z Students Will Make Their Vote Count at the 2024 ElectionsbyMelanieOctober 15, 2024417 views In August 2024, ScholarshipOwl delved into learning more about how the youth vote may impact the results of the 2024… Read This
MMarketing Read This 5 minute read Forget Focus Groups: How We Hack Scholarships to Get REAL Student InsightsbyMelanieJuly 25, 2024635 views Understanding your audience is the key to understanding their needs. When it comes to students, remember, they are… Read This
MMarketing Read This 3 minute read Empowering Gen Z: Unveiling Insights on College Funding for Fall 2024byMelanieMarch 7, 2024931 views Understanding Gen Z is crucial for market leadership in today’s dynamic landscape. Today, as we navigate through economic… Read This
MMarketing Read This 2 minute read Building Bridges, Not Banner Ads: Why ScholarshipOwl for Business Outshines TikTok Ads for Reaching Gen ZbyMelanieMarch 5, 2024870 views Bridging the gap between brands and Gen Z, the digitally native generation, can feel like navigating uncharted territory.… Read This
MMarketing Read This 3 minute read User Intent and Engagement: How ScholarshipOwl for Business Outshines TikTok Ads in Next-Gen EngagementbyMelanieFebruary 22, 2024824 views In the dynamic world of Gen Z advertising, capturing the attention of Generation Z is a formidable challenge.… Read This
MMarketing Read This 3 minute read Unlocking Success: Why ScholarshipOwl for Business Trumps TikTok Ads in Reaching Gen ZbyMelanieJanuary 18, 20241.0K views In the fast-paced world of Gen Z advertising, capturing the attention of Generation Z is a huge challenge.… Read This
MMarketing Read This 3 minute read Revolutionizing B2B User Acquisition: Connecting with Gen Z Using ScholarshipsbypatricktNovember 15, 2023968 views In the ever-evolving landscape of user acquisition, traditional methods are proving less effective in reaching Gen Z students.… Read This